February 1, 2007

Man tries to use sex in advertising, fails

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pw_banana.jpgGetting a fax from Western civilization (and perhaps a blog post or two from AdRants), a man attempts to put the "sex sells" claim to work. Apparently only getting half the memo, a man tried to sell fruit by the gender. Labeling some fruits as female and others as male, the vendor charged more for the male variety than the female. When asked, the vendor pleaded the 5th on describing the differences between the gendered fruit, and officials soon after shut it down. Banana jokes aside, the man was a quick study in advertising, already using sex and false claims to his benefit.

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